Meet the Ambassadors: Tali Meyerowitz

Falling into flex—and finding her place  

The flex industry is full of stories that don’t follow a straight line, and Tali Meyerowitz’s career is a brilliant example. With a background in health and wellness, a passion for people, and a natural instinct for building lasting relationships, Tali’s journey into flex was unplanned, but, in her words, “exactly where I need to be.”  

Now, as Senior Customer Success Manager at Fora, she leads a team that delivers personalised, high-touch service to over 130 clients. Her experience spans operations, enterprise account management, and the creation of Fora’s dedicated Customer Success function. She’s also one of our Women in Flex Ambassadors, helping others navigate their careers with confidence and community.

What’s kept her in the industry? The people. The constant learning. And the opportunity to make a real impact on how businesses experience their workspace.  

Leadership lessons and learning the hard way 

Tali’s leadership style has been shaped by experience, including the times when things didn’t go quite to plan.  

She once took a more senior role that moved her away from direct client work. “It was a fantastic opportunity and role that taught me a lot but ultimately, its biggest lesson to me was that being in front of clients and working alongside them is exactly where I need to be.”  

Her advice? Use every experience to get clearer on what you need from your role, not just what looks good on paper.   

Have you ever dealt with imposter syndrome?   

It’s a feeling many women in the industry will recognise, as Tali puts it, “Absolutely, I’m not sure I think that feeling will ever truly go away I just become more well versed in managing it.” 

Impostor syndrome often comes down to how you choose to approach it. For some, it’s about learning to pause and challenge the fear. Looking for real evidence behind the doubt can be a useful step, because if there’s nothing to support it, that may be the clearest sign of all. 

“If I can’t find any evidence behind the fear then that’s my answer right there!” 

It’s a reminder that these feelings are common, but manageable, and that the more we name them, the less power they hold. 

The skills that matter   

Tali credits four key skills for success in flex:
“Relationship Building, Communication, Empathy and problem solving.” 

But the foundation of all four? Listening.   

“It sounds simple but I think it is easily overlooked. Actively listening to our colleague or client and not thinking about how we want to respond but just listening to what they have to say and trying to really understand this.”  

Finding balance in a fast-paced industry 

Work-life balance is a big topic in the flex space world, but is it realistic? For Tali, the answer is yes, but only if you actively create it. 

“I think it is down to us as individuals to make work-life balance our own reality.” 

In a role that’s fast-moving and people-led, the instinct can be to push through, cancel the gym class, skip dinner with friends, and stay late to get on top of things. But Tali’s learned that the busier she gets, the more important it is to protect those moments of reset. 

“Being able to step back and give my mind a rest actually allows me to come back more level headed.” 

She checks in with herself regularly, asking how she’s feeling and whether she needs to step away before diving back in. 

“Even if its a 15-minute walk outside.” It’s a mindset that helps her stay resilient, present, and ultimately better equipped to support her team and clients. 

What does progress in diversity and inclusion look like?  

Tali believes representation is key to building confidence in others:

“A truly inclusive working environment embraces different voices and experiences, empowering women to succeed on their own terms and helping build stronger, more dynamic communities. Without this, I think we can feel alone in our experiences as a women with no relatable guidance.”

stating that “Seeing the evolution over the years of the design of our buildings definitely reinforces this for me. Multi faith rooms, parent rooms, gender neutral facilities and neurodiverse friendly areas like quiet zones and collaborative areas.”  

If you weren’t in flex…   

“I’d probably be back in health & Wellness probably teaching classes this time. I have high energy levels (no more caffeine for me please) and a real passion for this industry. It is so diverse and the mental benefits I have seen in my own life outside of just the physical have made me really grateful to be able to stay so active in my life.”  

Why do you think Women in Flex is important?  

“Community,” she says without hesitation.  

“I had a conversation with someone that only lasted a few minutes, and it allowed me to completely reframe a problem I had been worrying about.” 

Women in Flex gives women at all stages of their careers the chance to share stories, build connections, and grow together.  

What does being a Women in Flex ambassador mean to you?  

“It’s about having conversations with like minded women in the industry that might want to sound board an idea, get some inspiration or feel like a part of something that I think is really exciting.”  

As an ambassador, Tali wants to make those connections easier and show others that they belong in the room.
Women in Flex is about connection, visibility, and showing others that they belong in this industry too. 

It’s a space to share experiences, reframe challenges, and build each other up, whether you’re just starting out or leading a team. 

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